Services Filter/Industry Filter
Client Name: Hunter Hotel Investment Conference
Client Industry: Event Management/Hospitality
Working Together Since: 2021
Services Provided: Website Design & Development
Special Features: Password-protected portal for attendees and sponsors
Overview
The Hunter Hotel Investment Conference (the HUNTER) is a prestigious annual hospitality event in Atlanta that welcomes over 1,500+ national and international guests. Hosted by Hunter Hotel Investment Group and the Cecil B. Day School of Hospitality at Georgia State University, the HUNTER is a three-day conference centered on networking opportunities and learning about industry trends.
Insights
HUNTER reached out to us looking for a website redesign to help the website transition better between pre- and post-event programming, and they were interested in custom programming to support individual logins for attendees. Keeping in mind the ever-changing situation with COVID-19, HUNTER’s vision for the attendee portal included a secure way for guests to upload their vaccination cards and a eco-friendly way for remote attendees to access the assets and materials provided by sponsors.
Solutions
We focused our content strategy around highlighting the networking aspects of the event, organizing all of the conference details and creating the private content section for registered attendees. Once the sitemap and content were approved, we started designing the website using HUNTER’s current theme and colors. The design is a perfect balance of playful hospitality and modern professionalism.
The programming for the HUNTER site was unique. In addition to the publicly-available website, registered event attendees were given individual login credentials to access premium content like speaker bios, documents and files from sponsors and messages from other attendees. Additionally, sponsors were given limited CMS capabilities to add to their profiles and upload their premium access files. The marketing team can use the CMS to easily swap out event information, add speakers and sponsors and organize conference details. Overall, HUNTER’s new website is a an asset to their marketing team and a tremendous perk to sponsors and attendees.
THINGS TO CONSIDER:
Do we do a project-based portfolio or a client-based portfolio?
For example, we’ve done a variety of projects for JLEP and Elections. JLEP could easily have project-based pages for logos, print materials, campaigns, MyFeels (which is already its own page)
List of Projects
ARLEP
El Paso Chamber
Priceless Heart Project
Texans to the Rescue
SWACC/McKee’s
Carreon & Beltran
Armonia
TBL
MyFeels
Prince of Gold
Veliz Construction
Mid-West Textile Co.
Escalante Roofing
PSRBB
El Paso Water
Veronica Escobar
California Neurological Specialists
Carlos Leon
Harvard
CRMMA
Franklin Star
The Dispute
EPMA
Elections
JLEP
PARK Study
Destination El Paso
Breathe Easy Early
Stokes Wagner
Bienvivir
International 10K
Tony the Tiger Sun Bowl
Ones to add: EPCF, La Nube, Every Little Blessing/DSCEP, Zettai Ryoiki
Ones to update: JLEP, Elections, Destination El Paso
Ones to archive/un-feature: GAL Fashion, Kickpin